Cheap Products…
I’ve just checked my email and read all 30 emails from the lists I’ve joined. I have that email account specifically for that function. And everyday I read about experts and gurus selling the latest big-ticket item, like RichJerk’s party at the Playboy Mansion (which makes me ridiculously jealous!) and the Marketing Main Event 3 (MME3).
I’m not sure how many of you have actually bought into them. But if you’ve ever signed up for any IMer’s lists, you would realise that they also sell small ticket items like the $7 ebooks or $5 PLR items.
My problem with this issue is that most IM newbies trip over themselves to spend the $7 to buy something that they probably might’ve bought previously. And someone forgot to inform these newbies that they have to change the content within the PLR items, otherwise Google will penalise them for having duplicated content and not display them in the search results.
I’ve made that mistake many times, to be sure. In fact, I’ve done it plenty of times in this blog. Which is why now I’ve stopped posting that up. I’ve had quite a few friends who visited my blog and told me that they left because they had no idea what this blog was about.
PLR content can be comprehensive, they can have the right keyword density, but if no one can understand it, it’s completely useless.
Rewrite your PLR articles if you’ve already bought them. Make sure that at the end of the rewriting session, the key elements remain the same but normal people can read it, and your friends can feel your personality through the words.
And you don’t have to buy any more PLR content. Plenty of information is already made available online, and all you need to do is gather the information and rewrite it so that your audience can understand it.
Forget about keyword density and SEO. If your site is organically good, you can get an audience that’s bound to tell others about you.